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  • Dwnload The Library!

    A couple of years ago, as Creative Director at Traction, I developed a non-traditional campaign for the Kent District Library. The goal of this effort was to promote their new eBook checkout system. Hundreds of “downloaded” books were placed around the Grand Rapids area. Every page of the books were blank, except one random page. […]
  • The Film Revolution Has Begun!

    Today is the start of the 2013 Capital City Film Festival. A four-day flick and music extravaganza that takes over the Lansing area. I (as a designer at Traction) was fortunate enough to create the Festival’s promotional materials. The inspiration for this year’s CCFF concept came from the number of protests that I saw march down Michigan […]
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